MARK BUCHANAN ~ THE SOCIAL ATOM ~ 2007

~ IONTPBTPTIMI-ASIIWP ~ It’s Often Not The Parts But The Pattern That Is Most Important – And So It Is With People

~ T-‘HA’-IACAAWKITU ~ The – “Human Atom” – Is As Complex As Anything We Know In The Universe

~ TLOGETNOULUTTRIOET ~ There’s Lots Of Good Evidence That None Of Us Lives Up To The Rational Ideal Of Economic Theory

~ RECPHSUFML-AIH ~ Rational Economics Couldn’t Possibly Have Stood Up For Much Longer – And It Hasn’t

~ RCTILIAATOTSWTAASPI ~ Rational Choice Theory Is Less Interesting As A Theory Of The Social World Than As A Social-Phenomenon Itself

~ SWJCBR-NMHHWT ~ Sometimes We Just Cannot Be Rational – No Matter How Hard We Try

~ EWWCBR-MOU-AAR-A ~ Even When We Can Be Rational – Most Of Us – As A Rule – Aren’t

~ APRICLMBTSMROBAOPBASIAWSTTTBR ~ A Perfectly Rational Investor Can Lose Money Because The Stock Market Runs On Beliefs About Other People’s Beliefs And So Is A Weird Setting To Try To Be Rational

~ SMFR-IATTCOBUSOTT-EIP ~ So Much For Rationality – It’s A Tool That Can Only Be Used Some Of The Time – Even In Principle

~ PREOOSAT-PDN ~ Perfect Rationality Exists Outside Of Space And Time – People Do Not

~ WNRC-BCG ~ We’re Not Rational Calculators – But Crafty Gamblers

~ WAAO ~ We Are Adaptive Opportunists

~ IM-ITO-FSJAAFAWTTSB ~ In Markets – It Turns Out – Freak Storms Just Aren’t As Freaky As We Think They Should Be

~ WARF-RTRA ~ We’re Adaptive Rule Followers – Rather Than Rational Automatons

~ TRTR ~ The Road To Reality

~ WGA-AOOTTWATMFIOP ~ We’re Good Adapters – And One Of The Things We Adapt To Most Frequently Is Other People

~ TOOAVMDEOTOIWPV ~ The Outcome Of A Vote May Depend Entirely On The Order In Which The People Voted

~ WNRCM-BBPRWAATLFOM ~ We’re Not Rational Calculating Machines – But Biological Pattern Recognizers Who Are Able To Learn From Our Mistakes

~ MOUSTFRIAEWSATPASAGTWWFL ~ Many Of Us Seem To Filter Reality In An Emotional Way So As To Preserve And Support A Group To Which We Feel Linked

~ OMCGALWITGRTFDTRM ~ Oversimplified Models Can Go A Long Way If They Get Right The Few Details That Really Matter

~ C&ID ~ Cooperation And Its Discontents

~ WABSITHOC ~ We Are Biologically Steeped In The Habits Of Cooperation

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