~ IYSS-YMACT-IYHS-YMACFL ~ If You Sell Something – You Make A Customer Today – If You Help Someone – You Make A Customer For Life

~ R-S-F-E ~ Reliable – Scalable – Functional – Effective

~ STTBA-A-SBU ~ Stop Trying To Be Amazing – And – Start Being Useful

~ RT ~ Radical Transparency

~ HCWHYBMA? ~ How Can We Help You Be More Awesome?

~ YCMNSDFYT ~ Your Customers May Need Something Different From You Tomorrow