~ HYSTDADYI? ~ Have You Spent Time Developing And Defining Your Idea?

~ HYPATYIWRPIYTM? ~ Have You Prototyped And Tested Your Idea With Real People In Your Target Market?

~ HYMS-O-SUPOYML-O-GTTDYTP? ~ Have You Made Sales – Or – Signed Up People On Your Mailing List – Or – Gotten Them To Download Your Trial Product?

~ DYHAVBM? ~ Do You Have A Viable Business Model?

~ AYWTCSIITDGAP? ~ Are You Willing To Change Strategies Immediately If Things Don’t Go As Planned?

~ CYIYC? ~ Can You Identify Your Competitors?

~ CYDWMY-D-ME-O-MA? ~ Can You Describe What Makes You – Different – More Effective – Or – More Appealing?

~ CYBSITMRS? ~ Could Your Business Survive If The Market Radically Shifted?

~ DYHATUPOS? ~ Do You Have A Truly Useful Product Or Service?

~ DYHATRBPAIIPTEYBI? ~ Do You Have All The Right Business Processes And Infrastructure In Place To Execute Your Business Idea?

~ HYCWP-TMSYWG-S-A-O-A? ~ Have You Consulted With Professionals – To Make Sure You Won’t Get – Sued – Audited – Or – Arrested?

~ AYPFVD-NAO? ~ Are You Prepared For Various Disasters – Natural And Otherwise?

~ CYDYTMICAST? ~ Can You Define Your Target Market In Clear And Specific Terms?

~ DYKWTC-IP-O-IA-O-ITM? ~ Do You Know Where They Congregate – In Person – Online – In Associations – Or – In The Media?

~ HYSLOTWT? ~ Have You Spent Lots Of Time With Them?

~ DYKWTC? ~ Do You Know What They Crave?

~ DYKWWHTTOTBYPOS? ~ Do You Know What Will Happen To Them Once They Buy Your Product Or Service?

~ DYKWTCAD? ~ Do You Know What They Care About Deeply?

~ DYKHTLTC? ~ Do You Know How They Like To Communicate?

~ DTHAT-C-H-C-TPYFYS? ~ Do They Have Access To – Cold – Hard – Cash – To Pay You For Your Services?

~ ATTKOPWWBFTHOW-RIYWDBON? ~ Are They The Kind Of People Who Would Be Fun To Hang Out With – Regardless If You Were Doing Business Or Not?