~ FWTYAPATT-BU-TK-S-A-E-TBTGATW-I-ALOILAS ~ Finding Work That You Are Passionate About Takes Time – Building Up – The Knowledge – Skill – And – Experience – To Be Truly Great At This Work – Is – A Labor Of Intense Love And Sweat
~ CABOOTW-A-B-I/C/F/A/M-RP ~ Creating A Business Out Of This Work – And – Building – Infrastructure / Customers / Fans / Advocates / Mentors – Requires Patience
~ HYJIINABP ~ Hating Your Job Intensely Is Not A Business Plan
~ BATE:CAPOYIL-DALTWMYH ~ Begin At The End: Create A Picture Of Your Ideal Life – Design A Life That Will Make You Happy
~ FABNITIH-IASI ~ Find A Business Needle In The Idea Haystack – Identify A Specific Idea
~ FOTM-MSYHTFWTSCE ~ Figure Out The Money – Make Sure You Have The Financial Wherewithal To Seriously Consider Entrepreneurship
~ DTSOYB-LHTSOFTC ~ Define The Spirit Of Your Brand – Learn How To Stand Out From The Crowd
~ RYT-ITPWWSGAPWY ~ Recruit Your Tribe – Identify The People Who Will – Support – Guide – And – Partner – With – You
~ TAP-FOIYAHABWQYJF ~ Test And Prototype – Find Out If You Actually Have A Business Worth Quitting Your Job For
~ PTL-ON-MAD ~ Prepare To Leap – Or Not – Make A Decision
~ SBD-‘TT’-TPWTYMF ~ Start By Defining – “The Thing” – That People Will Trade You Money For
~ IYWTBS-YMCA-C-A-A-SB-TWDYICTYLFTH ~ If You Want To Be Successful – You Must Create A – Compelling – Authentic – And – Sticky Brand – That Will Draw Your Ideal Customers To You Like Flies To Honey
~ YCSIRWPYAS ~ Your Customers Should Immediately Recognize What Problem You Are Solving
~ DYICIAACPOCYBP ~ Defining Your Ideal Customers Is An Absolutely Critical Part Of Creating Your Business Plan
~ TBGTYCGYBSYB-ITU-YO-T-F-A-B-AM-SYCCAUBTWGITWORAEB ~ The Biggest Gift That You Can Give Yourself Before Starting Your Business – Is To – Understand Your Own – Thoughts – Feelings – And – Beliefs – About Money – So You Can Change Any Unhealthy Behaviors That Will Get In The Way Of Running An Effective Business