ROBERT SHILLER ~ THE ROLE OF THE MEDIA IN SETTING THE STAGE FOR MARKET MOVES ~ IRRATIONAL EXUBERANCE ~ 2000

~ THOSBBRWTAON ~ The History Of Speculate Bubbles Begins Roughly With The Advent Of Newspapers

~ ATNM-N/M/BM/TI-PTADOOME-TATAIPOTE-SME-GOOITISTALGOP-A-TNMAEVFTSOI ~ Although The News Media – Newspapers / Magazines / Broadcast Media / The Internet – Present Themselves As Detached Observers Of Market Events – They Are Themselves An Integral Part Of These Events – Significant Market Events – Generally Occur Only If There Is Similar Thinking Among Large Groups Of People – And – The News Media Are Essential Vehicles For The Spread Of Ideas

~ NS-RHA-S/P-EOTM ~ News Stories – Rarely Have A – Simple / Predictable – Effect On The Market

~ TNMAICCTCTPATNTS-SFTR-FADIN-FAONTH-W-O-M-P-TBTA-A-WP-DAOSTETATRSC ~ The News Media Are In Constant Competition To Capture The Public Attention They Need To Survive – Survival For Them Requires – Finding And Defining Interesting News – Focusing Attention On News That Has – Word-Of-Mouth – Potential – To Broaden Their Audience – And – Whenever Possible – Defining An Ongoing Story That Encourages Their Audience To Remain Steady Customers

~ TNMANATFM-B-ATVLTMP-CN-ITFO-DPC-NBTSMFSFOPINI ~ The News Media Are Naturally Attracted To Financial Markets – Because – At The Very Least The Markets Provide – Constant News – In The Form Of – Daily Price Changes – Nothing Beats The Stock Market For Sheer Frequency Of Potentially Interesting News Items

~ TSMAHSQ-TBCIT-BC-TMFMP-A-BTOAGDISAABOTSOTN-AITTMCFABF ~ The Stock Market Also Has Star Quality – The Pubic Considers It The – Big Casino – The Market For Major Players – And – Believes That On Any Given Day It Serves As A Barometer Of The Status Of The Nation – All Impressions That The Media Can Foster And Benefit From

~ FN-MHGHIPTTETIDWTMOBOF-TOORGONOACSI-SE-FNASN-TAFRHOTECOMNT ~ Financial News – May Have Great Human Interest Potential To The Extent That It Deals With The Making Or Breaking Of Fortunes – The Only Other Regular Generator Of News On A Comparable Scale Is – Sporting Events – Financial News And Sports News – Together Account For Roughly Half Of The Editorial Content Of Many Newspapers Today

~ TMOSTTOS-IRLATDIEDW-TWOFSTISTSAROAGD-TITNASRACBS-OATTCPHATE-IA-WIDO-DI-EAAOIAOQD-APFSTDIFUBCS ~ The Media Often Seem To Thrive On Superlatives – If Reporters Look At The Data In Enough Different Ways – They Will Often Find Something That Is Close To Setting A Record On Any Given Day – The Impression That New And Significant Records Are Constantly Being Set – Only Adds To The Confusion People Have About The Economy – It Also – With Its Deluge Of – Different Indicators – Encourages An Avoidance Of Individual Assessment Of Quantitative Data – A Preference For Seeing The Data Interpreted For Us By Celebrity Sources

JENNIFER OPENSHAW ~ SEVEN WINNING STEPS TO A SEVEN-FIGURE FORTUNE ~ 2007

~ WYL ~ WIRE YOUR LIFENET

~ FOT-P/P/R-TMUY-L-YCCBTT-P/P/R-AOT-YMCTYG ~ Figure Out The – People / Places / Resources – That Make Up Your – Lifenet – You’ll Continually Come Back To These – People / Places / Resources – As Over Time – You Move Ever Closer To Your Goals

~ LPKYB ~ Let People Know Your Business

~ AFH ~ Ask For Help

~ GB ~ Give Back

~ RT-WT-AALAITGYSATPTWYRC ~ Remember That – Weak Ties – Are At Least As Important To Growing Your Success As Those People To Whom You’re Really Close

~ RYCZ ~ REDEFINE YOUR COMFORT ZONE

~ SWYCRI-ASAAT ~ See Where You Can Refine It – A Step At A Time

~ SMSCIYS ~ Start Making Some Changes In Your Situation

~ TPOBT ~ The Power Of Thinking Big

~ HZ ~ HOME ZONE

~ T-P/P/R-CTY-YKW-PY-HZ-TW ~ The – People / Places / Resources – Closet To You – You Know Well – Put Your – Home Zone – To Work

~ OAOCTH ~ Opportunities Are Often Close To Home

~ FPTP ~ FROM PASSIONS TO PROFITS

~ DWYLTD-MWNSLW ~ Doing What You Love To Do – Makes Work Not Seem Like Work

~ TYP-DYPIO? ~ Test Your Passion – Does Your Passion Inspire Others?

~ DYPFAN? ~ Does Your Passion Fulfill A Need?

~ DYWTTITAHL? ~ Do You Want To Take It To A Higher Level?

~ VYG ~ Visualize Your Goals

~ M’EWI ~ MAKE ‘EM WANT IT

~ MSTD ~ Make Sure There’s Demand

~ SO:ABTYA ~ Starting Out: Act Bigger Than You Are

~ CDWTIN ~ Creating Demand Where There Is None

~ GBG ~ GETTING BY GIVING

~ Y-L-PSAVRIYL-IL-A-L-B-O-TRCAF ~ Your – Lifenet – Plays Such A Vital Role In Your Life – It’s Like – A – Living – Breathing – Organism – That Requires Care And Feeding

~ TME ~ The Multiplier Effect

~ GU ~ Give Unconditionally

~ MGAH ~ Make Giving A Habit

~ TYL ~ Track You Lifenet

~ CTD ~ Connect The Dots

~ R-LTMAD ~ Remember – Little Things Make A Difference

~ ROITT ~ Reach Out In Tough Times

~ FW:E/C/S ~ Feed With: Expertise / Connections / Support

~ STTM ~ Show Them The Money

~ TRIO ~ TURN REJECTION INTO OPPORTUNITY

~ TPOR-BWFTP-WOPOISTAETPOR-TR?-WAR ~ The Pain Of Rejection – Because We Fear That Pain – We Often Put Ourselves In Situations To Avoid Even The Possibility Of Rejection – The Result? – We Avoid Risk

~ WR?~ What Rejection?

~ JAPOB ~ Just A Part Of Business

~ DCY ~ Don’t Censor Yourself

~ GNLFMB ~ Getting New Leads For More Business

~ SOAOI ~ Source Of Advice Or Information

~ AKITP ~ A Kick In The Pants

~ WEWYR-TAMBTBDFR ~ Winning Even When You’re Rejected – There Are Many Benefits To Be Derived From Rejection

~ RTCOBR-DY-DD ~ Reduce The Chance Of Being Rejected – Do Your – Due Diligence

~ ATPUF ~ Admit To Problems Up Front

~ IYR-AW-AT-UTATIYPOS-SYCBSTNP ~ If You’re Rejected – Ask Why – And Then – Use The Answer To Improve Your Product Or Service – So You Can Better Serve The Next Person

RUTGER BREGMAN ~ HUMANKIND ~ 2019

~ C-BO-N-T-W-B-T-B-IP ~ Crisis – Brought Out – Not – The – Worst – But – The – Best – In People

~ IANMI-WAWWB-WFWWGLF-A-WWP-CTP ~ Ideas Are Never Merely Ideas – We Are What We Believe – We Find What We Go Looking For – And – What We Predict – Comes To Pass

~ OGVOHIAA-N-IWBMPCBT-THWTEO-TED ~ Our Grim View Of Humanity Is Also A – Nocebo – If We Believe Most People Can’t Be Trusted – That’s How We’ll Treat Each Other – To Everyone’s Detriment

~ STATWYBITON ~ Some Things Are True Whether You Believe In Them Or Not

~ FIHAMPTSTWAOVOOP-IWWTTTGCOOT-TPWNTSIOVOHN ~ Few Ideas Have As Much Power To Shape The World As Our View Of Other People – If We Want To Tackle The Greatest Challenges Of Our Times – The Place We Need To Start Is Our View Of Human Nature

~ CIATOE-TCIAR ~ Cynicism Is A Theory Of Everything – The Cynic Is Always Right

~ WAWHSSTT-DAGOTN?-TR-F-NB:WMATTBTTG-BIOHAGD-TMFWKY;TLSW-S-WABWA-AB-IWCEREOAGT-WATTIRC ~ Why Are We Humans So Susceptible To The – Doom And Gloom Of The News? – Two Reasons – First – Negativity Bias: We’re More Attuned To The Bad Than The Good – Back In Our Hunting And Gathering Days – Too Much Fear Wouldn’t Kill You; Too Little Surely Would – Second – We’re Also Burdened With An – Availability Bias – If We Can Easily Recall Examples Of A Given Thing – We Assume That Thing Is Relatively Common

~ B-WS-U/U/I-T-CTOTB-I-T ~ Because – What Seems – Unreasonable / Unrealistic / Impossible – Today – Can Turn Out To Be – Inevitable – Tomorrow

~ ITFANR-ITFANVOH ~ It’s Time For A New Realism – It’s Time For A New View Of Humankind

~ B-SIASOAS-S-CAB-N ~ But – Seldom Is A Story Only A Story – Stories – Can Also Be – Nocebos

~ AA-R-TNM-OT-B-D/G/G/G-‘GUP-O-AIL’ ~ An Argument – Repeated – Thousands Nay Millions – Of Times – By – Dictators / Governors / Generals – “Give Us Power – Or – All Is Lost”

~ FTOTOY-TNHHTMK-‘SOTF’-WDATW-WATN-A-JLMDLLWP-H-HP ~ For Tens Of Thousands Of Years – The Nicest Humans Had The Most Kids – “Survival Of The Friendliest” – What Dogs Are To Wolves – We Are To Neanderthals – And – Just Like Mature Dogs Look Like Wolf Puppies – Humans – Homo Puppy

~ SSTTTDO-HL-T-IAPOOS ~ Some Scientists Theorize That The Development Of – Human Language – Too – Is A Product Of Our Sociability

~ HB-C-TAI-OSYFC-JAOBHFF ~ Human Beings – Crave – Togetherness And Interaction – Our Spirits Yearn For Connection – Just As Our Bodies Hunger For Food

~ WHAHA-DS-PASA-B-WHAFF:WFMAFTWAMLU ~ We Humans Also Have A – Dark Side – People Are Social Animals – But – We Have A Fatal Flaw: We Feel More Affinity For Those Who Are Most Like Us

~ O-NOEAFF-ICAIATS ~ Oxytocin – Not Only Enhances Affection For Friends – It Can Also Intensify Aversion To Strangers

~ TERTTTTAPHHALCOF ~ There’s Every Reason To Think That The Average Prehistoric Human Had A Large Circle Of Friends

~ TOCP-NASDOW ~ Thousands Of Cave Paintings – Not A Single Depiction Of War

~ HMPITTWIOON?-TAIAN ~ How Much Proof Is There That War Is In Our Nature? – The Answer Is Almost None

~ FMOOH-WD-CT-B-F ~ For Most Of Our History – We Didn’t – Collect Things – But – Friendships

~ ICHBETCPT-LOA-O-E-HB-CNBTS-AA-FHSJAE ~ It Couldn’t Have Been Easy To Convince People That – Land Or Animals – Or – Even – Human Beings – Could Now Belong To Someone – After All – Foragers Had Shared Just About Everything

~ JAWSSDIOP-WBTFMF-WNHBTFO-SWL-SLMUMDOS ~ Just As We Started Settling Down In One Place – We Built The First Military Fortifications – We Now Had Belongings To Fight Over – Starting With Land – Settled Life Made Us More Distrustful Of Strangers

~ WOACHF-W-HHWP ~ What Our Ancestors Couldn’t Have Foreseen – Was – How Humankind Would Proliferate

~ TFS-W-WE-SS ~ The First States – Were – Without Exception – Slave States

~ TAOCAS-O-AAW-DBPTMP-B-S-OITLTC-HTGB-SWTWFHALUTB ~ The Advent Of Cities And States – Of – Agriculture And Writing – Didn’t Bring Prosperity To Most People – But – Suffering – Only In The Last Two Centuries – Have Things Got Better – So Quickly That We’ve Forgotten How Abysmal Life Used To Be

~ WCCTOOCASINWTBE ~ We Can Chose To Organize Our Cities And States In New Ways That Benefit Everyone

~ HSIOCL? ~ How Sustainable Is Our Civilized Lifestyle?

~ CCBAS-FP-A-N-TPUWD ~ Cynicism Can Become A Self-Fulfilling Prophecy – A – Nocebo – That Paralyses Us With Despair

~ DAI-BAM-OTC-TIH-A-WWDC-TPOE-WFCTHB-LAC-TGU-ASOV ~ Deceived And Indoctrinated – Brainwashed And Manipulated – Only Then Could – The Inconceivable Happen – And – When We Do Choose – The Path Of Evil – We Feel Compelled To Hide Behind – Lies And Cliches – That Give Us – A Semblance Of Virtue

~ ARCIGS-IAS(OES)E-HBR ~ A Radical Cut In Government Spending – In A Stagnating (Or Even Shrinking) Economy – Holds Back Recovery

~ SOTTO-TCS-WSW-TPIT-TEOSEAANPITM-A-TNRIED-TINA-E ~ Some Of The Theories Of – The Classical School – Were Simply Wrong – The Problem Is That – The Effect Of Some Economic Activities Are Not Priced In The Market – And – Thus Not Reflected In Economic Decisions – This Is Known As – Externality

~ ISW-BWABFTIOB-ATNIFSTTIO ~ It Seems We’re – Born With A Button For Tribalism In Our Brains – All That’s Needed Is For Something To Turn It On

~ FAHFWTAOI ~ Few Armies Have Fought Without The Aid Of Intoxicants

~ PATWLAATMYITOP-PILAD-OWAWCOSE ~ Power Appears To Work Like An Anaesthetic That Makes You Insensate To Other People – Power Is Like A Drug – One With A Whole Catalogue Of Side Effects

~ K-PTRB-DR-OTTTW-G ~ Kings – Proclaimed They Ruled By – Divine Right – Or – That They Themselves Were – Gods

~ K-SDNATTBE ~ Kings – Simply Did Not Allow Themselves To Be Dethroned

~ U-TAAPWA-UTFS-WBTA-DOP-O-AATSMBWST ~ Unfortunately – There Are Always People Who Are – Unable To Feel Shame – Whether Because They Are – Drugged On Power – Or – Are Among The Small Minority Born With Sociopathological Traits

~ WAATITTITO-‘U’-A-‘T’ ~ We Are All Too Inclined To Think In Terms Of – “Us” – And – “Them”

~ HECBAPT ~ High Expectations Can Be A Powerful Tool

~ WHTMOA ~ We’re Hardwired To Mirror One Another

~ WP-APOTWKOM-O-AFOOSOSD ~ We Prefer – A Pound Of The Worst Kind Of Misery – Over – A Few Ounces Of Shame Or Social Discomfort

~ L-H-T-CABC ~ Like – Hatred – Trust – Can Also Be Contagious

~ TOBWSDTGATF ~ Trust Often Begins When Someone Dares To Go Against The Flow

~ B-PT-C-LTC ~ By – Playing Together – Children – Learn To Cooperate

~ AKO-RR-ICW-TOS ~ Any Kind Of – Radical Renewal – Inevitably Clashes With – The Old System

~ B-S-TBRBWYLET ~ But – Sometimes – The Biggest Revolutions Begin Where You Least Expect Them

~ W-CP-D-I-EICADD ~ What – Citizen Politicians – Do – Is – Engage In Calm And Deliberative Dialogue

~ GPAVIHTARATBMNAP-MS-ES ~ Give People A Voice In How Things Are Run And They Become More Nuanced About Politics – More Sympathetic – Even Smarter

~ NR-IALMET-V ~ Nonviolent Resistance – Is A Lot More Effective Than – Violence

~ W-A-BPAEO-B-HAD ~ We – Are – Being Pitted Against Each Other – By – Hatemongers And Demagogues

~ TB-PAHTBK-ISON-OTC-I-CAR-TBI-PAF ~ To Believe – People Are Hardwired To Be Kind – Isn’t Sentimental Or Naive – On The Contrary – It’s – Courageous And Realistic – To Believe In – Peace And Forgiveness

~ BR-ITFA-NR-ITFANVOH ~ Be Realistic – It’s Time For A – New Realism – It’s Time For A New View Of Humankind

EVAN BAEHR + EVAN LOOMIS ~ PITCH DECK ~ ETRA SLIDES ~ GET BACKED ~ 2015

~ FAQ ~ Frequently Asked Questions

~ H ~ History

~ P ~ Products

~ M ~ Market

~ P ~ Patents

~ PYALF ~ People You Are Learning From

~ ES ~ Executive Summary

~ IS/BS/CFS ~ Income Statement / Balance Sheet / Cash Flow Statement

~ IH ~ Investment Highlights

~ MA ~ Milestones Achieved

~ B ~ Branding

~ PRM ~ Product Road Map

~ M ~ Mission

~ V ~ Vision

~ P ~ Pictures

~ SC ~ Supply Chain

~ HIW ~ How It Works

~ R ~ Risks

~ D ~ Differentiation

~ L ~ Locations

~ GGP ~ Geographic Growth Plans

~ S ~ Screenshots

~ SF ~ Sales Funnel

~ CAS ~ Customer Acquisition Strategy

~ CLV ~ Customer Lifetime Value

~ D/B ~ Designs / Blueprints

~ UVP ~ Unique Value Proposition

~ COUA ~ Competitive Or Unfair Advantage

~ P ~ Pipeline

~ SP ~ Strategic Partnerships

~ CQ ~ Customer Quotes

~ CC ~ Comparable Companies

~ G-T-MS ~ Go-To-Market Strategy

~ CS ~ Case Study

~ OC ~ Organization Chart

~ ES ~ Exit Strategy

~ E ~ Exits

~ C ~ Conclusion

~ T ~ Technology

~ V ~ Valuation

EVAN BAEHR + EVAN LOOMIS ~ PITCH DECK ~ GET BACKED ~ 2015

~ A-PD-IASOWAITIAVSABM-TGPT-U/C/TA ~ A – Pitch Deck – Is A Series Of Words And Images That Illustrate A Venture’s Story And Business Model – They Get People To – Understand / Care / Take Action

~ O:WAW? ~ Overview: Who Are We?

~ O:WHITM? ~ Opportunity: What’s Happening In This Market?

~ P:WAYTTS? ~ Problem: What Are You Trying To Solve?

~ S:WAYDAI? ~ Solution: What Are You Doing About It?

~ T:WEDYHTSTWBS? ~ Traction: What Evidence Do You Have That Shows This Will Be Successful?

~ M:WAYC-A-HMOTAOT? ~ Market: Who Are Your Customers – And – How Many Of Them Are Out There?

~ C:WOWWSYC? ~ Competition: Who Or What Will Steal Your Customers?

~ BM:HWYMM? ~ Business Model: How Will You Make Money?

~ T:WIGTPTO? ~ Team: Who Is Going To Pull This Off?

~ UOF:WDYWAW? ~ Use Of Funds: What Do You Want And Why?

GEORGE ORWELL ~ RULES FOR WRITING ~ POLITICS AND THE ENGLISH LANGUAGE ~ 1946

~ NUA-M/S/FOS-WYAUTSIP ~ Never Use A – Metaphor / Simile / Figure Of Speech – Which You Are Used To Seeing In Print

~ NUALW-WASOWD ~ Never Use A Long Word – Where A Short One Will Do

~ IIIPTCAWO-ACIO ~ If It Is Possible To Cut A Word Out – Always Cut It Out

~ NUT-P-‘WS’-WYCUT-A-‘S’ ~ Never Use The – Passive – “Was Saved” – When You Can Use The – Active – “Saved”

~ NU-AFP-ASW-O-AJW-IYCTOAEEE ~ Never Use – A Foreign Phrase – A Scientific Word – Or – A Jargon Word – If You Can Think Of An Everyday English Equivalent

~ BAOTR-STSAOB ~ Break Any Of These Rules – Sooner Than Say Anything Outright Barbarous